The Lessons Every Agency Owner Learns Too Late – Prospect Future

Text: New Episode The Lessons Every Agency Owner Learns Too Late - An Agency Story - Hosted by Russel Dubree with Guest Matthew Regenie Founder of Prospect Future - Picture of Matt - young white male with dark hair in a white polo shirt
Starting a marketing agency takes grit, resilience, and a willingness to learn from every twist and turn. In this episode of *An Agency Story*, Matthew Regenie of Prospect Future shares how quick execution, client diversification, and a holistic approach to marketing have shaped his boutique agency’s success. Discover the lessons he’s learned from big wins, tough losses, and staying true to his values.

Company: Prospect Future

Owners: Matthew Regenie

Year Started: 2019

Employees: 1 – 10

Ever felt trapped in a job where your ideas go unheard? Imagine walking away from it all, fueled by pure passion, and building a business in just 48 hours. That’s exactly what today’s guest, Matt Regenie of Prospect Future, did.

On this episode of An Agency Story, Matt shares the raw realities of agency life—from the thrill of landing big clients to the gut punch of losing them overnight. He opens up about his biggest mistakes, the moment he realized sales was his missing puzzle piece, and the bold mindset shift that changed everything.

This isn’t just another marketing agency story. It’s about resilience, honesty, and the power of taking control of your own success. Whether you’re growing your agency, thinking about making the leap, or just love a good underdog story—this one’s for you.

 

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