An Agency Story Podcast
Listen to first hand interviews of creative, digital, advertising, and marketing agency owners that have walked the talk of running an agency business. These are riveting stories of the thrill of starting up, hardships faced, and the keys to a successful business from agency owners around the world.
Latest Episode
Summary: In this episode of 'An Agency Story,' Mal Alder, founder of Alder & Co. in Knoxville, Tennessee, shares her journey from creative writing to running a thriving digital marketing agency. Mal’s commitment to honesty, flexibility, and community support offers valuable insights for agency owners looking to build strong, client-centric businesses. Tune in to hear Mal's inspiring story and learn how to navigate the challenges of entrepreneurship with integrity and passion.
Summary: In this episode of "An Agency Story," Craig Huey, founder of Creative Direct Marketing Group in Nashville, Tennessee, shares his journey from teaching to leading an award-winning ad agency. Discover how his innovative approach to marketing and unwavering resilience have driven his success, offering valuable insights for agency owners navigating a rapidly changing industry.
Summary: In this episode of An Agency Story, Shane Needham of Coconspirator shares his journey from journalism to founding a unique brand and strategy agency. Discover how embracing adaptability, forming strong partnerships, and prioritizing sustainable growth have been key to Shane's success. Tune in to gain valuable insights on navigating the ever-evolving landscape of the marketing industry.
Summary: In this episode of "An Agency Story," Jesse McCabe of Solid Digital reveals how evolving with clients' needs and prioritizing exceptional client experiences have been pivotal to his agency's success. He also shares invaluable lessons on overcoming financial challenges and scaling sustainably, offering insights that every marketing agency owner can benefit from.
Summary: In this episode of An Agency Story, Phillip Blackmon, Co-Founder and CEO of Lifeblue, shares invaluable insights on the importance of adaptability and building strong client relationships in the ever-evolving digital landscape. From the early, scrappy days of their agency to navigating the challenges of rapid growth, Phillip’s journey offers practical lessons for agency owners looking to balance innovation with sustainability. Tune in to discover how Lifeblue’s unique approach has set them apart in the industry.
Summary: Jennifer Fortney, Founder of Cascade Communications in Chicago, shares valuable insights on the importance of storytelling in PR, adapting to industry changes, and the benefits of operating as a boutique agency. Her journey from music and broadcast journalism to leading an innovative digital PR agency highlights the power of flexibility and personalized client solutions. Discover how Jennifer’s unique approach can inspire and guide other marketing agency owners toward success.
