Insights & Resources

If the market feels slow, don’t dwell on it. Focus on what you can control. One of the best moves you can make is refining your value proposition to ensure existing and potential clients clearly understand your impact.

Are you charging enough? Many agency owners wrestle with this question, but the real challenge lies in ensuring your pricing supports sustainable, high-value client relationships. If your rates don’t reflect the depth of service you provide, something has to give.

Most agency owners set big goals, but why do so many fall short? The secret isn’t in working harder, but in setting goals the right way.

Struggling with unresponsive prospects? Former FBI negotiator Chris Voss suggests a surprising tactic: provoke a “No” to reignite stalled conversations. Instead of sending another polite follow-up, try asking, “Have you given up on this project?”

A small, unexpected gesture—a free basket of chips and queso—turned a loyal tradition into an unshakable commitment. Who in your business deserves a similar moment of appreciation to make them feel truly valued?

Celebrating the 100th episode of An Agency Story, I reflect with my long-time partner Phillip Blackmon on Lifeblue’s journey sharing lessons on mindset, alignment, and the power of aesthetics in business success. It’s a candid look at the early struggles, growth, and what it truly takes to build something lasting.

95% of agency owners I talk to want to increase their sales, but 94.5% are dissatisfied with their ability to generate consistent, quality leads. So what’s the real problem?

In “The Power of Gratitude” on Performance Faction, Russel Dubree narrates how Kristin Chambers of Meerkat Media Group leverages daily gratitude and self-care to foster resilience and a positive work culture amidst challenges.

Discover simple yet powerful tweaks to ask for and secure more business referrals.